AEW and American Heart Association Announce Collaboration to Help Knock Out Heart Disease

Kicking off American Heart Month, All Elite Wrestling (AEW) and the American  Heart Association announced a collaboration to help raise awareness and funds benefitting the  American Heart Association’s “Life Is Why” campaign, and their overall mission of ending heart  disease.  

The inaugural initiative is a customized “AEW Has Heart” co-branded t-shirt. Now available on, $2.00 per t-shirt sold will directly support the AHA’s “Life is Why” campaign.  

Life is Why” is the American Heart Association’s consumer giving campaign that unites  corporate supporters, consumers and volunteers in transforming communities by generating  additional awareness around heart disease, which is the leading cause of death in the United  States. 

“We’re thrilled to support the American Heart Association, and we look forward to collaborating  with this incredible organization to help support their mission during Heart Health Month and to  continue the important work year-round,” said Brandi Rhodes, Chief Brand Officer at AEW.  

In addition to the “AEW Has Heart” t-shirt initiative, AEW talent and staff will wear red in support  of “National Wear Red Day” during the Feb. 4 episode of AEW: Rampage.  

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